Who Is Makeup by Mario? The Makeup Artist’s Journey from New York to Hollywood

where is makeup by mario from

Makeup by Mario is the namesake brand of makeup artist Mario Dedivanovic, who is widely recognized for his work with celebrities like Kim Kardashian, Jennifer Lopez, and Priyanka Chopra. Dedivanovic, who hails from New York City, began his career as a makeup artist in the early 2000s, working with photographers and fashion designers. He rose to prominence after collaborating with Kim Kardashian on her iconic contouring technique, which became a global beauty trend.

In 2017, Dedivanovic launched his own makeup line, Makeup by Mario, which quickly gained popularity for its high-quality products and inclusive shade ranges. The brand’s flagship store is located in New York City, but its products are also available online and at select retailers worldwide.

Makeup by Mario’s Rise to Success

Early Career and Collaboration with Kim Kardashian

Mario Dedivanovic was born and raised in New York City. He began his career as a makeup artist in the early 2000s, working with photographers and fashion designers. In 2010, he met Kim Kardashian and began collaborating with her on her makeup looks. Their partnership quickly gained attention, and Dedivanovic became known for his signature contouring technique, which helped to define Kardashian’s iconic look.

Launch of Makeup by Mario

In 2017, Dedivanovic launched his own makeup line, Makeup by Mario. The brand quickly gained popularity for its high-quality products and inclusive shade ranges. The brand’s flagship store is located in New York City, but its products are also available online and at select retailers worldwide.

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Celebrity Clientele and Social Media Presence

Dedivanovic has worked with a wide range of celebrities, including Jennifer Lopez, Priyanka Chopra, and Chrissy Teigen. He has also been featured in numerous publications, including Vogue, Harper’s Bazaar, and Elle. Dedivanovic has a strong social media presence, with over 10 million followers on Instagram. He uses his platform to share makeup tips and tutorials, as well as to promote his brand.

Makeup by Mario’s Signature Techniques

Contouring and Highlighting

Dedivanovic is known for his signature contouring and highlighting technique, which he developed in collaboration with Kim Kardashian. This technique involves using a combination of light and dark shades to create the illusion of depth and dimension on the face. Dedivanovic uses a variety of brushes and products to achieve this look, and he often customizes the technique to suit each individual client’s face shape and features.

Natural Makeup Looks

While Dedivanovic is known for his dramatic contouring and highlighting work, he is also skilled at creating natural makeup looks. He believes that makeup should enhance a person’s natural beauty, rather than cover it up. Dedivanovic often uses sheer, lightweight products to create a soft, natural look.

Eye Makeup

Dedivanovic is also known for his eye makeup looks. He often uses a combination of eyeshadows, liners, and mascaras to create dramatic and flattering effects. Dedivanovic is particularly skilled at creating smoky eyes and cat eyes.

Makeup by Mario’s Products

Foundation and Concealer

Makeup by Mario offers a wide range of foundations and concealers to suit all skin types and tones. The brand’s foundations are known for their lightweight, buildable coverage and long-lasting wear. The concealers are highly pigmented and provide full coverage for dark circles, blemishes, and other imperfections.

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Eyeshadows and Eyeliners

Makeup by Mario offers a wide range of eyeshadows and eyeliners in a variety of finishes, from matte to shimmer. The eyeshadows are highly pigmented and blendable, and the eyeliners are long-lasting and smudge-proof.

Blushes and Highlighters

Makeup by Mario offers a variety of blushes and highlighters to create a variety of looks. The blushes are available in a range of shades to suit all skin tones, and the highlighters are available in a variety of finishes, from subtle to intense.

Brushes and Tools

Makeup by Mario offers a range of brushes and tools to help you achieve your desired makeup look. The brushes are made from high-quality materials and are designed to be durable and easy to use. The tools include a variety of sponges, applicators, and sharpeners.

Makeup by Mario’s Flagship Store

Location in New York City

Makeup by Mario’s flagship store is located in the heart of New York City’s SoHo neighborhood. The store is designed to be a luxurious and immersive experience for customers. It features a wide range of products, as well as makeup artists who can provide consultations and tutorials.

Interactive Displays and Masterclasses

The store also features interactive displays and masterclasses, where customers can learn more about makeup techniques and products. The store is a popular destination for beauty enthusiasts and tourists alike.

Online Shopping and International Availability

While the flagship store is located in New York City, Makeup by Mario products are also available online and at select retailers worldwide. The brand ships to a variety of countries, making its products accessible to customers around the globe.

Makeup by Mario is a global beauty brand that is known for its high-quality products and inclusive shade ranges. The brand’s flagship store is located in New York City, but its products are also available online and at select retailers worldwide.

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